JAKKS TV GAMES [SCHOOL PROJECT]

The assignment here was to take any product and choose a way to market it. Of course I chose the TV games, seems that's where my head has been lately and I thought it could be successfully marketed to adults rather than children and I could have a little fun with it along the way. I chose outdoor advertising, billboards, for most of my campaign. This seemed to be the easiest way to reach the target market. It allowed me to get commuters to think and reminisce about these games while they idled in traffic (great thing to relax when they got home).

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